Archive of Consumer Chronicles

CLM BBDO

on novembre 10th, 2011 in Coffee Corner, Consumer Chronicles, Oddities of culture by | No Comments

Surely you’ve heard of the proverbial tale of the shoemaker wearing bad shoes? Well we must admit we’ve been this proverbial shoemaker over the past few months with respect to our digital presence. But things are coming around and our new website will be online soon – with additional digital…

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A word from the street about Luxury at Vogue’s fashion night out

on septembre 19th, 2011 in Consumer Chronicles by | 1 Comment

On September 8th 2011, Vogue held for the third time it’s Fashion night out event. It takes place over 17 different fashion cities on the same day. For one day in the year, all the famous luxury household names warmly welcome the public into their lavish stores to cash out…

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Pepsi Youth Documentary

on juin 24th, 2011 in Consumer Chronicles by | No Comments

Here is our first Consumer chronicle, We went out to make an investigative video documentary in the real world where the truth really lies. During our investigation, we spoke to a lot of people, uncovered new insights and noticed the gulf between claimed attitudes and actual behaviour. For our Pepsi…

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